Monday, October 7, 2013

How to use YouTube to advertise your business

I want to Discuss in this post how to use YouTube to advertise your business through video marketing.

The video is very viral, people love to watch videos and if we market our business, develop or strengthen our personal branding, promote a product or service, this tool should not miss. No doubt YouTube is the right place, no site gets more traffic than what YouTube videos are concerned.

YouTube receives 65% of videos of the world, we can be out of this site. It has its own keyword tool and your search engine can find almost any video on any topic you need. If you want to deliver quality content, making videos is the ultimate option you provide a very good traffic to your site and according to the quality of your content will attain adequate public could become potential customers for your business.

Fundamental Points to consider about YouTube video marketing

The following points will help you to achieve  and get the most out of your work in marketing with videos on this site:

Regularity, consistency and value 

 

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Try to make your videos are of high quality, containing good content that is consistent with the title and the keywords they use to find whoever you are satisfied with the response to your video.
Try to be regular, if you open a channel for your business, you can not be around for long with a video or two, you must upload your videos regularly, it would be nice to upload your video  a specific day in the week so that your followers know and get used to this day of the week will get fresh content from you.

Be consistent, if you post every week, do not miss time away on the Internet very quickly forget and if they find your content will go to another channel if you do what he promised. You could do reviews of products or companies, that like a lot and is also wanted.

You could also make little videos with one or two important tips. Giving advice about your products and show your potential customers as this will help solve their problems. 

Also the video tutorials are highly sought after, made a video tutorial on different subjects to become comfortable with, in detail, step by step, this will be great for you to follow, generates comments and questions (answer them) and they position themselves as an expert on the subject. In short there are an infinite number of topics to generate content for your video, the important thing is that you start them.

Recycle content

 

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If you already have a blog and some time ago that these publishing, surely you have enough content that has already passed the first page, you could make a video of your old articles or presentations which can convert PPT to video and back to use a content.

This is a quick way to generate content for a video and not leave the issue into oblivion. Also you could add content to recycle or otherwise you could point out any points that stood out more in the article, either by questions or comments you have made in the original article or because you feel you could give more importance and bring a bit more contained in that important part of the article. The same can happen with any e-book or report you have written, in this case you could simplify the issue, and go naming important points obtaining a very good presentation.

Create the appropriate tags, descriptions and titles

 

Florida IBDYouTube is a huge search engine with its own keyword tool. If you want to make the most of your videos, write a description of keywords, title and labels will help you drive traffic to your videos is an easy way to get more traffic from videos.

Use the keyword tool to help you get ideas for videos so you have an idea of ​​what keywords you could use and be better for the theme of your video.

 

Comment and Answer with videos

 

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This is just like blogging, commenting is important. Leave your comments on other videos if you have a video related, might as well mention it.

You can start discussions, but you must be careful when I say start discussions is simply to give the owner of the video or the rest of the audience a push to talk from their point of view on the subject, do not get into controversies and very respectful of Either way, remember that your reputation depends on how you show and the things you say.

This is excellent, commenting through YouTube videos is something we can do and also help us a lot to us. Try the original video, or video you're going to answer or offer your own version of the subject of this video has very good traffic, this is critical because if the video that answer does not see nobody or very few people, not really great result in traffic you can generate.


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